Creative and Marketing Strategist
Pingtank is a social media application backed by Silicon Valley VC Tim Draper and Rapper/Influencer TYGA that was launched in March 2015. Pingtank’s platform, which enables users to put interactive animations over photos, is integrated with Facebook’s mobile messenger.
Pingtank has achieved 200,000+ Monthly Active Users, 350,000+ videos created per week, 3,000,000+ previews played in 30 days
Created promotional videos for successful social media campaign resulting in millions of impressions across the web.
Filmed, edited, and produced successful Crowdfunder video which resulted in $1 Million in funding.
Coordinated user experience research and usability studies to evaluate animations and UX.
Using the collected data collaborated with engineering team to define the user model and user interface and user experience.
Developed marketing strategies and strategic partnerships for launch of app utilizing social media and PR.
Film / Editing
Directed rapper / influencer TYGA on set of Crowdfunder videoshoot.